colour personalities
When I started researching for this article, I didn’t realise I would find so many businesses that use pink as their main branding colour. On one hand this may reflect an increase in women going into business or more female related services. On the other hand I did find it surprising given the back lash…
Read MoreI had the absolute pleasure of attending the 4th annual Women Unlimited Conference on Friday, held at the British Library and attended by over 200 business women. This amazing event is the brainchild of Julie Hall, founder of Women Unlimited.
Read MoreIf one colour oozes opulence, decadence and luxury it has to be purple. No surprise it was favoured by early royalty. Given they saw themselves as God’s representatives on earth, purple communicates, on a psychological level, a connection with the higher spiritual self.
Read MoreThis is part of the colour & design surgery series, answering questions from clients and readers. Question: “I love this season’s fashion trend of colour blocking but am a little reluctant to wear it for business meetings as I want to be taken seriously and the colours are so bright! Do you have any tips…
Read MoreWhen I saw the new Prime Location ad, I couldn’t help but smile, seeing all those beautiful yellow daffodils, ducks and just about anything else yellow they could get their hands on! The advert depicts a homeowner who’s certainly very excited exclaiming “Yellow encourages the buying emotion, it’s subliminal, but it just screams ‘buy me!’…
Read MoreFollowing on from the business branding article I wrote about Louboutin seeing red over YSL, I thought I would look at his black shoes with the signature red soles and the feeling that combination of colours evokes in men and women. Christian Louboutin comments “The shiny red colour has no function other than to identify…
Read MoreIt’s Valentine’s Day and love is in the air! Want to surprise your loved one this Valentine’s Day? Why not decorate your home. A few simple changes is all it takes to create a space that says ‘love’ ‘romance’.
Read MoreThursday (25th Nov) saw my colour colleague and I hold two workshops for Target Ovarian Cancer as part of their Wellbeing Roadshow. The theme for our workshops was ‘The Power of Colour, Looking Good & Feeling Great!’
Read More