Tag Archives: blue

is blue her majesty’s favourite colour…?

Is blue Her Majesty's favourite colour. This opens a new browser window.

This year the UK is awash with celebrations marking Her Majesty, Queen Elizabeth’s  amazing 60 years on the throne. Vogue Magazine has put together a colour review of her outfits from the past 12 months. Today just happens to be her 86th birthday, so what better day to look at her year in colour.

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business branding colour … meaning of blue

Business branding colour - meaning of blue.

What message is being conveyed when a brand choses blue as their primary branding colour? Psychologically blue presents trust, integrity, communication. However, use the wrong tone of blue and it’s the colour that can make a brand appear cold, aloof and unapproachable.

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Personal Branding colours…. what are you saying when you wear blue

Personal Branding colours…. what are you saying when you wear blue.
Companies who wear blue uniforms are looking to instil trust, integrity, and authority. This is not only to instil these feelings for their staff but for their customers too.

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colour psychology… the meaning of blue

Colour psychology - meaning of blue.

It’s the colour of the sky, our seas and oceans. We are literally surrounded by blue. And if blue is your favourite colour you’re certainly not alone.  Time and time again research shows blue to be the world’s most favourite colour.

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colour events london…blue alchemy, stories of indigo

Following the successful meeting BLUE – the World’s Favourite Colour, the Colour Group GB is hosting a soiree with a special screening of the new feature length film by Mary Lance. Blue Alchemy: Stories of Indigo is a feature-length documentary about indigo, a blue dye that has captured the human imagination for millennia.

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one day, two great events: blue, the world’s favourite colour & why denim never fades

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Is blue your favourite colour? Well you’re not alone if it is.  It just happens to be the world’s favourite colour!  And a good friend of mine and fellow Colour Group GB member, Janet Best, is putting on a fabulous all day event all about the colour blue.  The morning session will be on the fascinating “History of Blue” whilst the afternoon event focuses on “Why denim never fades”.

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in the news… brand colour battle continues with tiffany & co. backing louboutin’s red

In the news. Colour Brand battle continues. Tiffany supporting Louboutin.

Photos courtesy: Flickr

Back in April I wrote how Louboutin was suing YSL over copying their signature red sole. It is no surprise to see Tiffany & Co. have now come out supporting Louboutin that a colour can be trademarked.

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do you dream in colour?

Dreaming in colour - Davina MacKail Dream Whisperer.

In our every day waking life colour has a huge impact on our moods and feelings (either learnt associations to that colour or an unconscious psychological response).  Which got me to thinking … what significance does colour have in our dreams…?
So who better to ask than Davina MacKail, the UK’s Dream Whisperer.

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colour & design surgery…how does culture influence colour?

Newsletter - 2011 August - colours in culture chart section. This opens a new browser window.

This is part of the colour & design surgery series, answering questions from clients and readers.

Question: “How is colour understood differently in different cultures?”
– reader, Melissa Lessi.

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colour & design surgery…how can I wear this season’s colour blocking trend & still look professional?

Newsletter - 2011 July - colour blocking. This opens a new browser window.

This is part of the colour & design surgery series, answering questions from clients and readers.

Question: “I love this season’s fashion trend of colour blocking but am a little reluctant to wear it for business meetings as I want to be taken seriously and the colours are so bright! Do you have any tips on colour combinations to wear that portray a sense of fun while maintaining professionalism?”
– Alicia Cowan, Absolute PA

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social media branding – the colour psychology of blue

Social Media - face book twitter linkedin icons.

Why do the big three social networking sites Facebook, Twitter and LinkedIn all use blue as their branding colour? Is this a coincidence or clever branding?

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colour branding – tiffany blue increases brand recognition

Colour branding - Tiffany blue box. This opens a new browser window.

You see a turquoise box and even before you see the name, you know it’s from Tiffany & Co., the world renowned New York City jewellery company.

What woman wouldn’t go slightly giddy being presented with a blue box from Tiffany, knowing there will be an exquisitely beautiful gift inside?  The classic Tiffany Blue Box® symbolises a company steeped in romance, luxury and quality.

So strong is their brand identity linked to this colour, Tiffany Blue is protected as a colour trademark by Tiffany & Co.

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