Tag Archives: pink

business interiors – the colour pink. how to use your brand colour in the workplace

Business Interiors - pink - Peggy Porschen Cakes. This opens a new browser window.

A great way to increase brand recognition is by using your brand colour within your client face areas within your store, boutique or office interiors.

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business branding colours… meaning of pink

Business Branding - pink - Peggy Porschen. This opens a new browser window

When I started researching for this article, I didn’t realise I would find so many businesses that use pink as their main branding colour.  On one hand this may reflect an increase in women going into business or more female related services. On the other hand I did find it surprising given the  back lash against pink being marketed at little girls. It seems when it comes to marketing to women pink is all the rage.

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in the news… the pink backlash

In the news - the pink backlash. This opens a new browser window to Pink Stinks.co.uk

Little girls love the colour pink. Mothers either love it or hate it; so much so they will either buy everything for their daughter as long as it’s pink or avoid it like the plague.

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colour psychology… the meaning of pink

Colour Psychology - the meaning of pink.

Pink has been getting quite a bad rap of late. Little girls love it. Mother’s are polarised. Regardless it is colour representing the feminine. One of nurturing, maternal love.

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valentine’s day… what is the colour of love?

Valentine's day what is the colour of love - Neill Strain Floral Couture heart. This opens a new browser window.

Red has come to symbolise ‘I love you’ and this is nowhere more evident than on Valentine’s Day. Traditionally, it is the man who will give a gift for the one they love, admire… desire.  Given red is the colour of masculine energy, it’s no surprise red is the most popular choice of colour.

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colour branding – how choosing the wrong cultural colour can cost you sales

colour branding - the power of colour in culture.

Given the global village we are now living in and how easy it is to get your products and services in front of a global market, have you stopped to consider the message your choice of colour may be saying to those from different cultures?

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valentine’s day – the colour of love

Valentine's day - bedroom heart artwork. This will open a new browser window.

It’s Valentine’s Day and love is in the air!

Want to surprise your loved one this Valentine’s Day?  Why not decorate your home. A few simple changes is all it takes to create a space that says ‘love’ ‘romance’.

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