Tag Archives: red

personal branding colours…. what are you saying when you wear red

Personal branding colours - Rockalily Rockette red lipstick. This will open a new browser window.

If you want to been seen, be noticed, then you can’t go past the colour red. It’s literally shouting for attention ‘look at me!’ Red isn’t a colour for the faint hearted or for the shy, retiring violet. But it will certainly be a colour to bring them out of their shell!

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valentine’s day… what is the colour of love?

Valentine's day what is the colour of love - Neill Strain Floral Couture heart. This opens a new browser window.

Red has come to symbolise ‘I love you’ and this is nowhere more evident than on Valentine’s Day. Traditionally, it is the man who will give a gift for the one they love, admire… desire.  Given red is the colour of masculine energy, it’s no surprise red is the most popular choice of colour.

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business interiors – how to use red to create an impact

The Ed Roberts Campus in Berkeley, California is the first structure of its kind in US. A non-profit community centre for the independent living & disabled rights movement. The designer’s brief  was to create an “eye-catching, functional ramp structure … while avoiding an “institutional” appearance”.

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and the dulux colour for 2012 is… firecracker 4

Colour of the year 2012 - Dulux Firecracker 4. This opens a new browser window

Last month I featured Pantone’s colour of the year Tangerine Tango and blogged about all things orange. This month it’s Dulux’s turn.  Their colour of the year is called Firecracker 4. A hue Dulux describe as a “blushing, lively juicy red”.

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colour psychology … the meaning of red

Colour Psychology - the meaning of red.

There’s an undeniable energy when you see the colour red. You only have to look at nature to see this in action. There’s nothing shy or retiring that’s for sure!

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and the pantone colour for 2012 is… tangerine tango

Colour of the year 2012 - Pantone tangerine tango. This will open a new browser window.

I always get excited at the end of the year as I know the major forecasting companies are about to announce their colours for the coming year. For 2012 I’m looking at Pantone and I’m not at all surprised by their predication.

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personal branding colours… how to stand out at this year’s work christmas party

Personal branding colours - christmas party. This opens a new browser window

It’s that time of year. You’ve received your invitation to your work Christmas party.  You’re all excited… but have you given any thought to what colour are you going to wear?

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business branding colour- how coca cola turned santa red

Business branding colour- how coca cola turned santa red. This opens a new browser window

This would have to be one of the best marketing coups. A company taking an iconic figure and moulding it to represent their brand. All through using their brand colour.

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in the news… brand colour battle continues with tiffany & co. backing louboutin’s red

In the news. Colour Brand battle continues. Tiffany supporting Louboutin.

Photos courtesy: Flickr

Back in April I wrote how Louboutin was suing YSL over copying their signature red sole. It is no surprise to see Tiffany & Co. have now come out supporting Louboutin that a colour can be trademarked.

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branding identity through colour… royal mail’s iconic red mail box

Branding identity through colour... royal mail's iconic red mail box. This opens a new browser window.

When it comes to brand recognition through colour, you can’t go past the Royal Mail and their red mail boxes.

Did you know the Royal mail post boxes were originally green? Proving difficult to spot, especially in the thick fog, in 1874 it was changed to red.

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do you dream in colour?

Dreaming in colour - Davina MacKail Dream Whisperer.

In our every day waking life colour has a huge impact on our moods and feelings (either learnt associations to that colour or an unconscious psychological response).  Which got me to thinking … what significance does colour have in our dreams…?
So who better to ask than Davina MacKail, the UK’s Dream Whisperer.

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colour & design surgery…how does culture influence colour?

Newsletter - 2011 August - colours in culture chart section. This opens a new browser window.

This is part of the colour & design surgery series, answering questions from clients and readers.

Question: “How is colour understood differently in different cultures?”
– reader, Melissa Lessi.

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